Rubicon Global and City of West Memphis Partner to Enhance Waste and Recycling Services

ATLANTA, July 18, 2018 (GLOBE NEWSWIRE) — Rubicon Global and the City of West Memphis, Ark. today announced the launch of a public-private partnership that will help West Memphis improve its residential waste and recycling services. Starting later this summer, West Memphis will use the RUBICONSmartCity™ platform, which includes a mobile app, a plug-in device and desktop vendor software. The technology will allow the City to track key metrics, including landfill diversion and recycling rates, as well as provide better services and an improved quality of life for citizens.

“The RUBICONSmartCity platform will enable the City of West Memphis to enhance its waste and recycling offerings and outcomes, both in terms of sustainability and customer service,” said Michael Allegretti, SVP of Policy & Strategic Initiatives for Rubicon. “Our proprietary technology, which is currently in use in more than 20 U.S. cities, will give West Memphis an array of new data and analytic capabilities.”

“We’re excited to have this type of technology tested on our City’s fleet. We believe it will help provide safer, more reliable waste service to our residents and employees,” said West Memphis Mayor William H. Johnson.

Smartphones loaded with the Rubicon hauler mobile app, as well as onboard computer plug-in devices, will be placed in the City of West Memphis Department of Public Work’s fleet of residential waste and recycling vehicles. The City currently has 13 trucks that service approximately 8,500 locations. With the mobile app and plug-in device, the Department of Public Works will be able to take and organize pictures, flag locations, dispatch alerts and also provide real-time GPS monitoring of each vehicle. The app will also help deliver precise pick-up times, optimize routes and reduce the need for road and truck repairs. These new operational efficiencies will ultimately lead to savings for taxpayers.

The technology will also provide West Memphis with comprehensive planning data, most notably by enabling real-time, transparent information on current landfill diversion and recycling rates. The data will help the City understand how to better focus its recycling education efforts, measure the carbon avoidance from recycling activities and determine vehicle emission reduction targets in the City’s waste fleet.

RUBICONSmartCity is currently deployed in more than 20 municipalities in half a dozen states including Alabama, Arkansas, Georgia, New Mexico, Pennsylvania and Texas.

Cities interested in learning more about RUBICONSmartCity can visit the Rubicon website to request a demo: https://www.rubiconglobal.com/home-government/

About Rubicon Global

Rubicon Global is a technology company that provides waste, recycling, and smart city solutions to businesses and governments worldwide. It develops and deploys a full suite of cloud-based solutions to help its customers and network of independent waste haulers work towards more sustainable waste and recycling practices, uncover cost savings, and improve operations through data analytics. Using its proprietary technology platform, Rubicon helps its partners find economic value in their waste streams and confidently execute on their sustainability goals, always with an eye towards those solutions that have long-term economic viability. The company has over 1,000,000 service locations worldwide, is headquartered in Atlanta, GA, and has core teams in New York City and San Francisco. Rubicon is a Certified B Corporation and was named a Great Place to Work™ in 2018. Learn more at www.RubiconGlobal.com.

Press Coverage

Rubicon Uses Technology to Solve Global Waste and Recycling Challenges

Rubicon is a technology company that powers a digital marketplace, provides a suite of SaaS products for waste, recycling, and smart city solutions, and collects and analyzes data for businesses and governments worldwide. Below is our recent interview with Renaud de Viel Castel , Senior… Keep Reading...

Rubicon’s Vice President of Smart Cities Named a Waste360 “40 Under 40” Award Winner

Congratulations to Rubicon’s Vice President of Smart Cities, Conor Riffle, for being honored by Waste360 as a 2020 “40 Under 40” award winner! The awards honor the next generation of leaders who are shaping the future of the waste and recycling industry. Always with an eye… Keep Reading...

RUBICONSmartCity Feature One of Government Fleet’s Most Popular Feature Stories in 2019

A Government Fleet story featuring RUBICONSmartCity was name one of the magazine’s most popular feature stories of 2019. The story, titled “In These Cities, Fleet Vehicles Are Roaming Data Centers,” highlighted Rubicon’s partnerships with the City of Montgomery, AL and West Memphis, AR. To quote the original article:… Keep Reading...

Press Releases

Speaker Series: Rubicon’s Conor Riffle to Lead Smart City Panel Discussion at Geotab Connect 2020

WHO: Conor Riffle, Vice President of Smart Cities, Rubicon (Twitter) WHAT: Improving transportation, lowering a carbon footprint, and creating safer streets and better road conditions. These are all aspects of a smart city. Moving from responding to citizen complaints to anticipating citizen needs is the… Keep Reading...

Rubicon Named a 2019 BUILD Magazine Awards Winner in Recycling and Waste Management

Atlanta, Georgia (January 6, 2020) — Rubicon announced today that the company has been named a 2019 BUILD Magazine Awards Winner in the category of Recycling and Waste Management. As the world’s population continues to increase, so too does the amount of refuse and the… Keep Reading...

Rubicon, Closed Loop Organics, and B Green Services Help Divert More Than One Ton of Waste Away from Landfills at “Afternoon in the Country” Event

Atlanta, Georgia (December 16, 2019) — Rubicon, a Certified B Corporation, today announced that it worked with Closed Loop Organics and B Green Services to divert more than a ton of waste away from landfills and into recycling streams at the one-day “Afternoon in the… Keep Reading...